As the wind dances through untamed hair while racing down rural roads, with penny sweets and a collection of stuffed animals resting in the basket, bicycles were, for many of us, an essential part of our childhoods. Mastering the art of riding was among our first physical challenges, providing a delightful introduction to freedom.
Nonetheless, while bicycles are not toys designated for a specific gender, many women tend to hit the brakes once they reach adulthood – in fact, three times as many men cycle for pleasure compared to women. Yet, British Cycling, the national governing body for cycling in Great Britain, is working to change that with Breeze, an initiative that began in 2011 aimed at encouraging more women to return to cycling.
“We have welcomed over 350,000 women onto more than 80,000 Breeze rides, helping them gain confidence, maintain an active lifestyle, and forge lifelong friendships,” shares Amy Gardner, the sport and participation director at British Cycling. “We take immense pride in this program, which continues to transform lives and dismantle barriers every single day.”
Breeze groups are available throughout the UK, offering routes tailored to all preferences – from leisurely five-mile rides to more challenging 50-mile adventures. No prior experience is necessary; beginners are not just welcomed but actively encouraged. Getting involved is straightforward: find a group on letsride.co.uk, introduce yourself, and sign up for a ride. All you need is a functional bike, comfy footwear, and a helmet.
One of the key advantages of cycling is the boost in health and fitness it provides – enhancing muscle strength, improving joint mobility, and lowering the risk of diseases like cancer, diabetes, and heart disease. But Breeze offers much more than just physical activity. It also fosters companionship, offers fresh air, presents stunning views, and creates numerous opportunities to indulge in coffee, cake, and Kettle Chips.
Jane Isaac, 70, residing in the Scottish Borders, has been active with Kelso Breezers for two and a half years. After spending a significant part of her life with horses, she sought an alternative form of exercise. Although she had little cycling experience and found mixed-gender rides unsatisfactory, she found her niche with Breeze.
“Once I discovered there were groups specifically for women, I knew that was what I needed,” shares Isaac, who rides with the group weekly—though she emphasizes that participation is never pressured. “It’s a warm, non-intrusive atmosphere. Nobody inquires about age or past lifestyles; it’s simply a group of women cycling together. And no matter how hard you push yourself, there’s always coffee waiting!”
The true driving force behind Breeze is the 1,200 volunteer group leaders, known as champions. Gardner states that without them, the whole initiative “wouldn’t be possible.” These women organize the routes, lead the rides, and offer practical tips and motivational support throughout the journey.
#PedalWithKettle this Summer of Cycling
• Kettle Chips is the official supporter of British Cycling and will encourage chip enthusiasts nationwide to #PedalWithKettle by participating in guided rides all summer – offering free, friendly local bike rides led by trained leaders, allowing participants to enjoy community spirit while building their cycling confidence.
• This partnership seeks to inspire families across Britain to embrace outdoor activities during a Summer of Cycling and relish grassroots sports before settling down at home to support Britain’s cycling professionals.
• Kettle Chips will unite people through their shared passion for both sports and cycling this summer, providing plenty of Kettle’s Gourmet Krunch on the roadside and on-screen during sporting events – keep an eye out for the Kettle Chip team at the action!
“Their incredible energy, enthusiasm, and determination to encourage more women to cycle has positively impacted countless lives, and we simply cannot express our gratitude enough,” says Gardner.
Alex Aiken, 59, a Breeze champion from Breeze North Wales, has been involved since 2018. Shortly after her first ride, she trained to become a champion. “I received a tricycle for my third birthday, and I’ve always had a bike since then,” she shares. “However, I now have a deeper connection with cycling – it’s integrated into my weekly routine and is a vital part of my social life. I’ve forged lifelong friendships through Breeze.”
Aiken affirms that cycling in a group creates a sense of accountability. “You know that when a ride is scheduled, you’ll be going. It provides fantastic motivation and greatly contributes to mental well-being. Regardless of how you feel prior, a ride always uplifts your spirits. It offers a fresh perspective.”
Additionally, Aiken emphasizes the inclusivity central to Breeze. “The motto is: ‘Never leave anyone behind,’” she states. “We maintain pace with the slowest rider because it emphasizes the value of community. You’ll witness someone who might have lacked confidence truly blossom once they realize they have support. It’s a diverse group.”
Many women are drawn to cycling due to its low-impact nature, making it perfect for anyone focused on maintaining joint health.
Mary Elliott from York has always used cycling for practical reasons, but for the past 12 years, she’s been cycling for enjoyment and is both a retiree and a Breeze champion. Formerly a hill walker, she turned to cycling as her feet started to ache on long walks. “I can cycle any distance without feeling pain,” she explains. “Cycling doesn’t limit me.”
It’s not about being technically outstanding or exceptionally fast – Elliott echoes Aiken’s sentiment and the Breeze guideline that the groups always adapt to the rhythm of the slowest rider. This non-competitive spirit allows participants to remain genuinely engaged.
“Simply being outdoors, experiencing nature and wildlife – from hares in fields to birds of prey and blooming wildflowers – is simply incredible,” remarks Elliott.
For some women, Breeze has become a crucial support system. Laura Nisbet, 48, a Breeze champion at Kelso Breezers, has cycled since childhood. Following a health scare in 2017 during which she suffered a cardiac arrest, she sought to achieve more than just cycling mileage.
“I faced mental struggles during my recovery,” she shares, recalling how her determination to assist others became instrumental. “I completed my Breeze champion training and led my first ride by early 2018. Engaging in this role allows me to help other women, which in return helps me. Breeze has transformed my life.”
KETTLE® Chips is backing the Summer of Cycling, presenting hundreds of free opportunities to enjoy biking this summer. Whether participating in local guided rides or cheering on British medal contenders, there’s something for everyone, regardless of age, ability, or location. Get involved at britishcycling.org.uk
